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Posts Tagged ‘tools’

Gadgetrepublic Twitter, Facebook Leading Social Media Marketing Tools Marketing Vox News The Twitter and Facebook online social networks are neck-in-neck competition to be the most used social media marketing tools by marketers, according to a ... What to Do With Social Media ClickZ News Social Media Tools: Do They Deliver? No Jitter (blog) Social media : Long-term impact a mystery MinnPost.com Drop Ship (press release) (blog)

Independent Retailer Small-Business Owners Cite the Benefits of Social Media Marketing Entrepreneur (blog) If you're dipping your big toe into the waters of social media marketing --all the while wondering if these somewhat obscure channels will really help ... Most Marketers New to Social Media Media Buyer Planner Blending Social Media , Ads: ROI Alchemy MarketingProfs.com (subscription) Goebel Group and Social Seen Team on Delivering Social Media Tools TMCnet Computerworld (blog)

BigNews.biz (press release) Social Media Marketing Tools to Help Build Brand Recognition and Online ... BigNews.biz (press release) Social media marketing has become one of the most advantageous avenues by which a business can attract new customers while also maintaining strong ... and more

Last December, Google publicly announced a new ranking factor: site speed . Today, Google announces that site speed has joined the 200+ other ranking factors in their algorithm. However, not all sites will be affected. In the blog post, Amit Singhal, Google Fellow, and Matt Cutts, Principal Engineer, Google Search Quality Team (you’ve heard of them?), say that the change has actually been in place for “several weeks,” and isn’t even that widespread: Currently, fewer than 1% of search queries are affected by the site speed signal in our implementation and the signal for site speed only applies for visitors searching in English on Google.com at this point. We launched this change a few weeks back after rigorous testing. If you haven’t seen much change to your site rankings, then this site speed change possibly did not impact your site. According to Matt McGhee at Search Engine Land , there are two primary ways Google will measure page speed: 1. How a page responds to Googlebot 2. Load time as measured by the Google Toolbar You can check on your site speed in Google’s Webmaster Tools, under Labs > Site performance, and Google points to several other resources to work on your site speed: Page Speed , an open source Firefox/Firebug add-on that evaluates the performance of web pages and gives suggestions for improvement. YSlow , a free tool from Yahoo! that suggests ways to improve website speed. WebPagetest shows a waterfall view of your pages’ load performance plus an optimization checklist. Many other tools on code.google.com/speed . Google emphasizes that page speed won’t trump actual relevance. What do you think? Is this a good move for ranking?

Original post:
Google: Site Speed Live as a Ranking Factor

Mashable (blog) Postling Raises Funding to Focus on Social Media Tools for Small Business Mashable (blog) ... decided to cut out the middleman and give the product directly to small businesses who wish to take control of their own social media marketing . ... and more