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PR Web (press release) Social Media Marketing Strategy: SoMed plus SEO Delivers Max Results Online PR News (press release) Study reveals a Social Media marketing strategy combined with Search Engine Optimization techniques delivers greater potential results. ... Everything You Need to Know About Social Media Marketing CMSWire Social Media Marketing : Top 3 Questions Marketers Want Answered Drop Ship (press release) (blog) 6 Reasons Why Your Social Media Campaign Is Sucking The Business Insider The Drum

Google is changing the way it will interact with agencies using AdWords . They’re discontinuing the Google Advertising Professionals program in favor of the Google AdWords Certification program, and eliminating fees for some agencies using the API, based on client spend. Agencies that have at least one certified employee may qualify as Certified Partners now. The certification process will also change, with more training materials, harder tests that include application and best practices, and a new badge that includes a “click to verify” CTA. Individuals certifying will now have to pass two tests instead of one, according to Search Engine Land . For large enough agencies, Google will be waiving the AdWords API fee. They’ll begin accepting applications for that program one month from today. Google is also adding a searchable database of Certified Partners now, enabling prospective clients to search for an agency to serve their AdWords needs. For once, the database is totally opt-in (good job, Google!). According to Google: Searches can be filtered by location, agency experience within a particular budget range, the types of services provided and the industry verticals an agency serves. Advertisers can then evaluate the list of Certified Partners that meet their criteria and contact the partners who seem best suited to their needs. Clearly, Google is looking at the way they interact with agencies, and trying to make their AdWords offerings more friendly to their biggest clients. What do you think? Will this change the way agencies and Google interact?

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Google Changing Its Agency Interface

BigNews.biz (press release) SEO India-The important relationship between Search Engine Marketing and ... PR-inside.com (press release) Social Media Marketing permits you to use a wide range of keywords. All you need to do is to create a search marketing strategy in which you create a list ... The Evolution of Search Engine Optimization Promotion World (press release) SEO & Social Media Tips: Free Article Marketing Secrets Jazzou (blog) Due to Demand SEO Junkies University Launches Three New SEO Training Courses The Open Press (press release) OfficialWire (press release)

Globe and Mail Is it possible to over-invest in social media ? iMedia Connection Doing so effectively might mean using duplicate tracking for initiatives such as search engine marketing , media buying, and affiliate marketing . ... Twitter vs. Facebook: Social Media Marketing Mobile Strategy Study Online PR News (press release) Social Moves Into Search Marketing's Space Mediapost.com Search Marketers Poised To Dominate Exploding Growth Of Social Media Advertising MediaPost Publications Simply Business knowledge

Do you have 10 minutes to spare? Would you like to help the SEO industry understand exactly where we’re at in 2010? Oh, and would you like to win an iPad and other cool prizes? You would, huh? Then read on Pilgrim! SEOmoz is once again taking on the task of surveying the SEO industry and they need your help. All you need do is complete the very simple, 10-minute, online survey and you’ll do your part to help us all! In particular, the survey will address: Who are the people in the SEO community? How do they learn about SEO and sharpen their skills? How are companies embracing search marketing? Which tools and tactics do people in the industry use to support their SEO and social media efforts? Your country industry needs you! Take the survey today . PS. Yes, the results will be made public once the survey closes.

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Take the SEOmoz 2010 SEO Industry Survey